From Engagement to Impact: Unlocking Organizational Commitment Through Employee Engagement to Drive Corporate Sustainability
DOI:
https://doi.org/10.21009/ISC-BEAM.013.74Keywords:
employee engagement, organizational commitment, corporate sustainabilityAbstract
Carrying out activities or work in an organization or company requires employee engagement and commitment to carry it out. The purpose of this research is related to how PT Celebes Railway Indonesia makes efforts for the company's sustainability with its ESG program and how the strategies used to increase employee engagement create a commitment to the company in supporting and implementing the sustainability program. This research uses a qualitative approach with data collection through observation and interviews with the core team of the sustainability program. Then the results of the study show that PT Celebes Railway Indonesia, in carrying out a sustainability program for its company, integrates the ESG program with 15 Sustainable Development Goals (SDGs) goals that are relevant to the company and also implements three main pillars as the basis for running the program, namely by prioritizing Safety, Sustainable Transportation, and Sincerity. In addition, PT CRI implements the ACT strategy in increasing employee engagement, starting by providing awareness, then making contributions, and also carrying out tracking to monitor employee engagement and their commitment to supporting the company's sustainability. In the future, researchers can analyze other factors that are more deeply related to the company's sustainability, which can increase employee commitment to supporting the company's sustainability.
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