Adelia Tiara Andani and Osly Usman 2025. The Effect of Brand Image and Design Innovation on Consumer Purchase Interest in Export Bag Products through Perceptions of Product Quality after Rebranding. International Student Conference on Business, Education, Economics, Accounting, and Management (ISC-BEAM). 3, 1 (May 2025), 2180–2195. DOI:https://doi.org/10.21009/ISC-BEAM.013.162.