Factors Influencing the Adoption of QRIS Digital Payments in MSMEs
DOI:
https://doi.org/10.21009/japa.0501.13Keywords:
Financial Literacy, MSMEs, Technology Adoption, UTAUTAbstract
This study examines factors influencing the adoption of QRIS digital payments in MSMEs in West Jakarta. QRIS (Quick Response Code Indonesian Standard) standardises QR codes for easier transactions. Utilising the Unified Theory of Acceptance and Use of Technology (UTAUT) framework, this research investigates the impact of Performance Expectancy, Effort Expectancy, and Financial Literacy on Behavioural Intention to use QRIS. Data were collected via a survey of MSME owners using QRIS and analysed with SmartPLS software using the Partial Least Squares (PLS) method. Findings indicate that Performance Expectancy, Effort Expectancy, and Financial Literacy significantly influence Behavioural Intention. This research contributes to understanding digital payment technology adoption among MSMEs and provides insights for policy development to boost QRIS use. Future research should expand geographic coverage, sample size, and explore additional financial technologies to understand adoption challenges and opportunities more comprehensively.
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Garman, E. T., & Forgue, R. E. (2010). Personal Finance. Cengage Learning.
Gupta, K., & Arora, N. (2020). Investigating Customer Intention to Accept Mobile Payment Systems through Unified Theory of Acceptance Model. South Asian Journal of Business Studies, 9(1), 88–114. https://doi.org/10.1108/SAJBS-03-2019-0037
Hair, J., & Alamer, A. (2022). Partial Least Squares Structural Equation Modeling (PLS-SEM) in Second Language and Education Research: Guidelines Using an Applied Example. Research Methods in Applied Linguistics, 1(3), 100027. https://doi.org/10.1016/j.rmal.2022.100027
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Hung, D. N., Tham, J., Azam, S. M. F., & Khatibi, A. A. (2019). An Empirical Analysis of Perceived Transaction Convenience, Performance Expectancy, Effort Expectancy and Behavior Intention to Mobile Payment of Cambodian Users. International Journal of Marketing Studies, 11(4), 77. https://doi.org/10.5539/ijms.v11n4p77
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Jiang, Y., Ahmad, H., Butt, A. H., Shafique, M. N., & Muhammad, S. (2021). QR Digital Payment System Adoption by Retailers: The Moderating Role of COVID-19 Knowledge. Information Resources Management Journal (IRMJ), 34(3), 41–63.
Kayali, M., & Alaaraj, S. (2020). Adoption of Cloud Based E-Learning in Developing Countries: A Combination of DOI TAM and UTAUT. International Journal of Contemporary Management and Information Technology, 1(1).
Kozup, J. C., & Hogarth, J. M. (2008). Financial Literacy, Public Policy, and Consumer’s Self-Protection-More Questions, Fewer Answers. Journal of Consumer Affairs, 42(2), 127–136.
Le, X. C. (2022). The Diffusion of Mobile QR-Code Payment: an Empirical Evaluation for a Pandemic. Asia-Pacific Journal of Business Administration, 14(4), 617–636. https://doi.org/10.1108/APJBA-07-2021-0329
Lonardi, H., & Legowo, N. (2021). Analysis of Factors Affecting Use Behavior of QRIS Payment System in DKI Jakarta. Turkish Journal of Computer and Mathematics Education. 3709 Research Article, 12(6), 3709–3728.
Mahendra, A. M., Djatmika, E. T., & Hermawan, A. (2017). The Effect of Entrepreneurship Education on Entrepreneurial Intention Mediated by Motivation and Attitude among Management Students, State University of Malang, Indonesia. Nternational Education Studies, 10(9), 61–69.
Marhamah, S. (2023). Pengaruh Literasi Keuangan, Inklusi Keuangan dan Kemudahan Penggunaan Terhadap Keputusan Penggunaan Qris pada Merchant (Studi Pada Wirausaha Muslim di Kota Surakarta). Skripsi. Surakarta: Fakultas Ekonomi Dan Bisnis Islam Universitas Raden Mas Said.
Martins, C., Oliviera, T., & Popovic, A. (2014). Understanding the Internet Banking Adoption: A Unified Theory of Acceptance and Use of Technology and Perceived Risk Application. International Journal of Information Management, 34(1).
Mouna, A., & Jarboui, A. (2022). Understanding the Link Between Government Cashless Policy, Digital Financial Services and Socio-Demographic Characteristics in the MENA Countries. International Journal of Sociology and Social Policy, 42(5–6), 416–433. https://doi.org/10.1108/IJSSP-12-2020-0544
Mowen, J., & Michael, M. (2002). Perilaku Konsumen. Erlangga.
Muhome Matita, M., & Chauma, T. (2021). Does Financial Literacy Influence Use of Mobile Financial Services? Evidence from Malawi Household Survey Data. 2(1), 23–44.
Musyaffi, A. M., Khairunnisa, H., & Respati, D. K. (2022). Konsep Dasar Structural Equation Model-Partial Least Square (SEM-PLS) Menggunakan Smart PLS. Pascal Books.
Octavianingrum, P. E., Suprihati, & Kusuma, I. L. (2023). The Effect of Financial Literacy, Perceived Usefulness and Perceived Ease of Use to Interest In Use Indonesian Quick Response Standards (QRIS) For Creative Industry (MSMEs) In Surakarta City. International Journal of Economics, Business and Accounting Research (IJEBAR), 7(4), 1565–1573. https://jurnal.stie-aas.ac.id/index.php/IJEBAR
OJK. (2022). (SNLIK), Survei Nasional Literasi dan Inklusi Keuangan.
Rangkuti, & Vionita, F. Al. (2021). Pengaruh Persepsi Kemanfaatan Qris dan Kemudahan Qris Terhadap Efisiensi Pembayaran Digital pada Mahasiswa Uinsu (Vol. 7, Issue 3).
RIDWAN, M. A. (2022). Analisa Faktor-faktor yang Mempengaruhi Penggunaan Quick Response Code Indonesian Standar (QRIS) dengan Model Unified Theory of Acceptance and Use of Technology. Thesis, Universitas Lampung, 8.5.2017, 2003–2005.
Satoto, S. H., & Putra, H. N. K. (2021). The Effect of Financial Literacy and other Determinants on the Intention to Use Electronic Money: Consumer Behavior as a Variable Mediation. International Journal of Applied Business and International Management, 6(3), 23–34. https://doi.org/10.32535/ijabim.v6i3.1326
Supartoyo, Y., Juanda, B., Firdaus, M., & Effendi, J. (2018). Pengaruh Sektor Keuangan Bank Perkreditan Rakyat terhadap Perekonomian Regional Wilayah Sulawesi. Kajian Ekonomi & Keuangan, 2(1), 16–28.
Suyanto, M. A., Dewi, L. K. C., Dharmawan, D., Suhardi, D., & Ekasari, S. (2024). Analysis of The Influence of Behavior Intention, Technology Effort Expectancy and Digitalization Performance Expectancy on Behavior To Use of QRIS Users in Small Medium Enterprises Sector. Jurnal Informasi Dan Teknologi (JIdT), 6(1), 57–63.
Tamilselvi, R., & Balaji, P. (2019). The Key Determinants of Behavioural Intention Towards Mobile Banking Adoption. International Journal of Innovative Technology and Exploring Engineering, 8(10), 1124–1130. https://doi.org/10.35940/ijitee.J8891.0881019
Türker, C., Altay, B. C., & Okumuş, A. (2022). Understanding User Acceptance of QR Code Mobile Payment Systems in Turkey: An extended TAM. Technological Forecasting and Social Change, 184(August). https://doi.org/10.1016/j.techfore.2022.121968
Venkatesh, V., Morris, M. G., Davis, G. B., & Davis, F. D. (2003). User Acceptance of Information Technology: Toward a Unified View. MIS Quarterly, 27(3), 425–478.
Venkatesh, V., Thong, J. Y. L., & Xu, X. (2012). Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology. MIS Quarterly: Management Information Systems, 36(1), 157–178. https://doi.org/10.2307/41410412
Wardani, L., & Masdiantini, P. R. (2022). Pengaruh Ekspektasi Kinerja, Ekspektasi Usaha, Faktor Sosial Budaya, Motivasi Hedonis Dan Nilai Harga Terhadap Minat Penggunaan Quick Response Code Indonesian Standard . Jurnal Ilmiah Akuntansi …, 12(1), 254–263.
Wicaksono, E. D. (2022). Pengaruh Financial Literacy Terhadap Perilaku Pembayaran Kartu Kredit Pada Karyawan di Surabaya. Finesta, 3(1), 85–90.
Zidan, H., & Auliya, Z. F. (2023). The influence of Performance Expectations, Business Expectations, and Facilitating Conditions on Interest in Using the QRIS System. Dinamis : Journal of Islamic Management and Bussiness, 6(1), 17–32. https://doi.org/10.24256/dinamis.v6i1.3869
Al-saedi, K., Al-emran, M., Ramayah, T., & Abusham, E. (2020). Technology in Society Developing a General Extended UTAUT Model for M-payment Adoption. Tecnology in Society, 62.
Amarullah, A., Amaryllis, C., Kuslita, P. (2021). Consumers’ Intention to Use Mobile Payment based on QR Code. Online Journal. 6090–6100.
Anggriani, L., Diana, N., & Fakhriyyah, D. D. (2023). Pengaruh Literasi Keuangan, Persepsi Kegunaan, dan Kemudahan Penggunaan pada Minat Penggunaan Quick Response Code Indonesian Standard (QRIS) Dalam Transaksi Keuangan (Studi Kasus Pada Mahasiswa FEB Unisma Tahun 2019). Jurnal Ilmiah Riset Akuntansi, 12(02), 837–848.
Arianita, A., Alfansi, L., & Anggarawati, S. (n.d.). Analisis Faktor-Faktor yang Mempengaruhi Penggunaan Digital Pyment dengan Model Extend UTAUT. The Manager Review, 5(1), 91–108.
Ariyanto, A. (2021). Strategi Pemasaran UMKM Di Masa Pandemi. CV Intan Cendekia.
Butarbutar, N., Lie, D., Bagenda, C., Hendrayani, E., & Sudirman, A. (2022). Analysis of the Effect of Performance Expectancy, Effort Expectancy, and Lifestyle Compatibility on Behavioral Intention QRIS in Indonesia. International Journal of Scientific Research and Management, 10(11), 4203–4211. https://doi.org/10.18535/ijsrm/v10i11.em07
Chen, H., & Volpe, R. P. (2002). An Analysis of Personal Financial Literacy Among Colage Student. Financial Services Review, 289–307.
Foster, B., Sukono, & Johansyah, M. D. (2022). Analysis of the Effect of Financial Literacy, Practicality and Consumer Lifestyle on the Use of Chip‐Based Electronic Money Using Sem. Sustainability (Switzerland), 14(1). https://doi.org/10.3390/su14010032
Garman, E. T., & Forgue, R. E. (2010). Personal Finance. Cengage Learning.
Gupta, K., & Arora, N. (2020). Investigating Customer Intention to Accept Mobile Payment Systems through Unified Theory of Acceptance Model. South Asian Journal of Business Studies, 9(1), 88–114. https://doi.org/10.1108/SAJBS-03-2019-0037
Hair, J., & Alamer, A. (2022). Partial Least Squares Structural Equation Modeling (PLS-SEM) in Second Language and Education Research: Guidelines Using an Applied Example. Research Methods in Applied Linguistics, 1(3), 100027. https://doi.org/10.1016/j.rmal.2022.100027
Hasan, H. A., Mansyur, S., & Mustamin, S. W. (2021). Dampak Pandemi Covid-19 Terhadap Pertumbuhan Dana Pihak Ketiga pada Bank Syariah. Jurnal El Dinar, 9(1), 44–61.
Henseler, J., Ringle, C. M., & Sarstedt, M. (2015). A New Criterion for Assessing Discriminant Validity in Variance-Based Structural Equation Modeling. Journal of the Academy of Marketing Science, 43(1), 115–135. https://doi.org/10.1007/s11747-014-0403-8
Hidayat, M. N. R., Latifah, L., & Tusyanah, T. (2023). Analyzing the Factors Affecting the Use Behavior of the SIRADI System Through Behavioral Intention as the Mediating Variable Using the UTAUT 2 Model. Sustainable Social Development, 1(2), 1–15. https://doi.org/10.54517/ssd.vli2.2223
Hidayatullah, S., Ardianto, Y. T., H, A. O., Rachmawati, I. K., & Alvianna, S. (2020). Performance Expectancy, Effort Expectancy, Social Influence on Behavioral To Use Through Behavioral Intention in Using Mobile Banking in Malang. 5th - International Conference of Graduate School on Sustainability, December, 272–276.
Hung, D. N., Tham, J., Azam, S. M. F., & Khatibi, A. A. (2019). An Empirical Analysis of Perceived Transaction Convenience, Performance Expectancy, Effort Expectancy and Behavior Intention to Mobile Payment of Cambodian Users. International Journal of Marketing Studies, 11(4), 77. https://doi.org/10.5539/ijms.v11n4p77
Indonesia, B. (2020). Quick Response Code Indonesian Standard (QRIS).
Jiang, Y., Ahmad, H., Butt, A. H., Shafique, M. N., & Muhammad, S. (2021). QR Digital Payment System Adoption by Retailers: The Moderating Role of COVID-19 Knowledge. Information Resources Management Journal (IRMJ), 34(3), 41–63.
Kayali, M., & Alaaraj, S. (2020). Adoption of Cloud Based E-Learning in Developing Countries: A Combination of DOI TAM and UTAUT. International Journal of Contemporary Management and Information Technology, 1(1).
Kozup, J. C., & Hogarth, J. M. (2008). Financial Literacy, Public Policy, and Consumer’s Self-Protection-More Questions, Fewer Answers. Journal of Consumer Affairs, 42(2), 127–136.
Le, X. C. (2022). The Diffusion of Mobile QR-Code Payment: an Empirical Evaluation for a Pandemic. Asia-Pacific Journal of Business Administration, 14(4), 617–636. https://doi.org/10.1108/APJBA-07-2021-0329
Lonardi, H., & Legowo, N. (2021). Analysis of Factors Affecting Use Behavior of QRIS Payment System in DKI Jakarta. Turkish Journal of Computer and Mathematics Education. 3709 Research Article, 12(6), 3709–3728.
Mahendra, A. M., Djatmika, E. T., & Hermawan, A. (2017). The Effect of Entrepreneurship Education on Entrepreneurial Intention Mediated by Motivation and Attitude among Management Students, State University of Malang, Indonesia. Nternational Education Studies, 10(9), 61–69.
Marhamah, S. (2023). Pengaruh Literasi Keuangan, Inklusi Keuangan dan Kemudahan Penggunaan Terhadap Keputusan Penggunaan Qris pada Merchant (Studi Pada Wirausaha Muslim di Kota Surakarta). Skripsi. Surakarta: Fakultas Ekonomi Dan Bisnis Islam Universitas Raden Mas Said.
Martins, C., Oliviera, T., & Popovic, A. (2014). Understanding the Internet Banking Adoption: A Unified Theory of Acceptance and Use of Technology and Perceived Risk Application. International Journal of Information Management, 34(1).
Mouna, A., & Jarboui, A. (2022). Understanding the Link Between Government Cashless Policy, Digital Financial Services and Socio-Demographic Characteristics in the MENA Countries. International Journal of Sociology and Social Policy, 42(5–6), 416–433. https://doi.org/10.1108/IJSSP-12-2020-0544
Mowen, J., & Michael, M. (2002). Perilaku Konsumen. Erlangga.
Muhome Matita, M., & Chauma, T. (2021). Does Financial Literacy Influence Use of Mobile Financial Services? Evidence from Malawi Household Survey Data. 2(1), 23–44.
Musyaffi, A. M., Khairunnisa, H., & Respati, D. K. (2022). Konsep Dasar Structural Equation Model-Partial Least Square (SEM-PLS) Menggunakan Smart PLS. Pascal Books.
Octavianingrum, P. E., Suprihati, & Kusuma, I. L. (2023). The Effect of Financial Literacy, Perceived Usefulness and Perceived Ease of Use to Interest In Use Indonesian Quick Response Standards (QRIS) For Creative Industry (MSMEs) In Surakarta City. International Journal of Economics, Business and Accounting Research (IJEBAR), 7(4), 1565–1573. https://jurnal.stie-aas.ac.id/index.php/IJEBAR
OJK. (2022). (SNLIK), Survei Nasional Literasi dan Inklusi Keuangan.
Rangkuti, & Vionita, F. Al. (2021). Pengaruh Persepsi Kemanfaatan Qris dan Kemudahan Qris Terhadap Efisiensi Pembayaran Digital pada Mahasiswa Uinsu (Vol. 7, Issue 3).
RIDWAN, M. A. (2022). Analisa Faktor-faktor yang Mempengaruhi Penggunaan Quick Response Code Indonesian Standar (QRIS) dengan Model Unified Theory of Acceptance and Use of Technology. Thesis, Universitas Lampung, 8.5.2017, 2003–2005.
Satoto, S. H., & Putra, H. N. K. (2021). The Effect of Financial Literacy and other Determinants on the Intention to Use Electronic Money: Consumer Behavior as a Variable Mediation. International Journal of Applied Business and International Management, 6(3), 23–34. https://doi.org/10.32535/ijabim.v6i3.1326
Supartoyo, Y., Juanda, B., Firdaus, M., & Effendi, J. (2018). Pengaruh Sektor Keuangan Bank Perkreditan Rakyat terhadap Perekonomian Regional Wilayah Sulawesi. Kajian Ekonomi & Keuangan, 2(1), 16–28.
Suyanto, M. A., Dewi, L. K. C., Dharmawan, D., Suhardi, D., & Ekasari, S. (2024). Analysis of The Influence of Behavior Intention, Technology Effort Expectancy and Digitalization Performance Expectancy on Behavior To Use of QRIS Users in Small Medium Enterprises Sector. Jurnal Informasi Dan Teknologi (JIdT), 6(1), 57–63.
Tamilselvi, R., & Balaji, P. (2019). The Key Determinants of Behavioural Intention Towards Mobile Banking Adoption. International Journal of Innovative Technology and Exploring Engineering, 8(10), 1124–1130. https://doi.org/10.35940/ijitee.J8891.0881019
Türker, C., Altay, B. C., & Okumuş, A. (2022). Understanding User Acceptance of QR Code Mobile Payment Systems in Turkey: An extended TAM. Technological Forecasting and Social Change, 184(August). https://doi.org/10.1016/j.techfore.2022.121968
Venkatesh, V., Morris, M. G., Davis, G. B., & Davis, F. D. (2003). User Acceptance of Information Technology: Toward a Unified View. MIS Quarterly, 27(3), 425–478.
Venkatesh, V., Thong, J. Y. L., & Xu, X. (2012). Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology. MIS Quarterly: Management Information Systems, 36(1), 157–178. https://doi.org/10.2307/41410412
Wardani, L., & Masdiantini, P. R. (2022). Pengaruh Ekspektasi Kinerja, Ekspektasi Usaha, Faktor Sosial Budaya, Motivasi Hedonis Dan Nilai Harga Terhadap Minat Penggunaan Quick Response Code Indonesian Standard . Jurnal Ilmiah Akuntansi …, 12(1), 254–263.
Wicaksono, E. D. (2022). Pengaruh Financial Literacy Terhadap Perilaku Pembayaran Kartu Kredit Pada Karyawan di Surabaya. Finesta, 3(1), 85–90.
Zidan, H., & Auliya, Z. F. (2023). The influence of Performance Expectations, Business Expectations, and Facilitating Conditions on Interest in Using the QRIS System. Dinamis : Journal of Islamic Management and Bussiness, 6(1), 17–32. https://doi.org/10.24256/dinamis.v6i1.3869
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Published
2024-07-11
How to Cite
Santika, A. Z., Musyaffi, A. M. ., & Zairin, G. M. (2024). Factors Influencing the Adoption of QRIS Digital Payments in MSMEs. Jurnal Akuntansi, Perpajakan Dan Auditing, 5(1), 191–208. https://doi.org/10.21009/japa.0501.13
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