JURNAL DINAMIKA MANAJEMEN DAN BISNIS https://journal.unj.ac.id/unj/index.php/jdmb <p>Jurnal Dinamika Manajemen dan Bisnis (JDMB) <a href="http://u.lipi.go.id/1512361342">|ISSN: 2614-1353 (Online)</a><a href="http://u.lipi.go.id/1346207183">| </a>is published by LPPM Universitas Negeri Jakarta in collaboration with Faculty of Economics Universitas Negeri Jakarta, Kampus A, Jl. Rawamangun Muka, Jakarta Timur 13220, Telepon (021) 4721227, Fax (021) 4706285 Indonesia. Jurnal Dinamika Manajemen dan Bisnis (JDMB) provides a forum for publishing the original research articles, review articles from contributors, and the novel technology news related to Management. This journal encompasses original research articles, review articles, and short communications, including: (1) Strategic Management; (2) Financial Management; (3) Human Resource Management, and (4) Marketing Management. Jurnal Dinamika Manajemen dan Bisnis (JDMB) is published twice a year, in April and September. Starting from 2020, the number of articles in one year is 14 articles. Each article that has been received by the board of editors, will be reviewed and selected for later publication without prejudice to the substance of the article.</p> en-US dewiagustin@unj.ac.id (Dewi Agustin Pratama Sari,SE.,M.S.M) khalisatuzzahro@gmail.com (Khalisa) Sun, 07 Jul 2024 16:13:47 +0700 OJS 3.1.2.1 http://blogs.law.harvard.edu/tech/rss 60 Jakarta Evolution Sustainability Innovation With the Presence of the Online Single Submission Risk-Based Approach System, a Solution for Licensing Services in DKI Jakarta Province https://journal.unj.ac.id/unj/index.php/jdmb/article/view/41616 <p>The Indonesian government introduced the Electronically Integrated Business Licensing System, Online Single Submission (OSS), to enhance nationwide business operations. However, the DKI Jakarta Provincial Government concurrently implemented its electronic licensing system, the Jakarta Evolution System, leading to overlapping jurisdiction in license processing. The enactment of the Job Creation Law in 2020 marked a significant shift in licensing regulations, introducing a risk-based business licensing approach determined by the central government. Consequently, the OSS transitioned to the Base Risk Approach (OSS-RBA), mandated for adoption by all Regional Governments. This study addresses two key questions: 1) Examining the mechanism for organizing public services in the business licensing sector based on Online Single Submission in DKI Jakarta, and 2) Identifying obstacles in public services related to Online Single Submission in DKI Jakarta and exploring efforts to overcome these challenges. Employing a qualitative and descriptive research approach, the study highlights that the implementation of Online Single Submission in DKI Jakarta aligns with central government guidelines, consolidating almost all business licenses under OSS authority. Key obstacles include a lack of information and socialization, compounded by legal uncertainties from the central government. Mitigation efforts involve the introduction of innovative OSS-RBA support services, intensified socialization initiatives, and policy adjustments. The study underscores the importance of the DKI Jakarta Provincial Government conducting extensive socialization campaigns for OSS-based business licensing to solidify the legal foundation for risk-based licensing.</p> Agus Danang Windiatmoko, Taufik H., Asropi Copyright (c) 2024 Agus Danang Windiatmoko, Taufik H., Asropi https://creativecommons.org/licenses/by-nc-sa/4.0 https://journal.unj.ac.id/unj/index.php/jdmb/article/view/41616 Sun, 07 Jul 2024 00:00:00 +0700 When Positive Emotion as a Mediator in Creating Impulse Buying at Shopping Discount Event https://journal.unj.ac.id/unj/index.php/jdmb/article/view/41624 <p>This research aims to determine the role of positive emotion as a mediator of price discounts and event marketing in creating impulse buying at the Shopee 12.12 Birthday Sale. This research is quantitative and descriptive. The population of this study was members of the Tawangsari Tulungagung Village Youth Organization (TARUNATA) who made purchases on Shopee on December 12, 2023, namely 38 people. Sample size guidelines using saturated samples, data analysis in this study using descriptive statistical techniques, and inferential statistical analysis using the SPSS 23 application. The results of this research show that price discounts are proven to affect positive emotions and are proven to affect impulse buying, both directly and through mediation. positive emotions. Meanwhile, event marketing has been proven to have a positive and significant effect on positive emotions and has been proven to affect impulse buying, both directly and indirectly. The results of this research also confirm that positive emotion is a partial mediator in influencing price discounts and event marketing in encouraging impulse buying at the Shopee 12.12 Birthday Sale.</p> Dhiya'u Shidiqy, Wahyu Rusdiyanto Copyright (c) 2024 Dhiya'u Shidiqy - https://creativecommons.org/licenses/by-nc-sa/4.0 https://journal.unj.ac.id/unj/index.php/jdmb/article/view/41624 Tue, 13 Aug 2024 12:52:06 +0700