AMANI, David. Fan Identification, Brand Community Identification, and Oppositional Brand Loyalty towards Sponsors of a Rival Sports Team: The Mediating Role of Schadenfreude. Journal of Business and Behavioural Entrepreneurship, [S. l.], v. 3, n. 2, p. 25–40, 2019. DOI: 10.21009/JOBBE.003.2.02. Disponível em: https://journal.unj.ac.id/unj/index.php/jobbe/article/view/12994. Acesso em: 22 nov. 2024.