JUBAIDI, Muhammad Afif; WOLOR, Christian Wiradendi; FAWAIQ, Muhammad. CELEBRITY ENDORSEMENT AND BRAND IMAGE: EFFECTIVE STRATEGIES TO INCREASE PURCHASE INTENTION OF FASHION PRODUCTS ON E-COMMERCE PLATFORMS. Jurnal Pendidikan Ekonomi, Perkantoran, dan Akuntansi, [S. l.], v. 5, n. 2, p. 446–456, 2024. Disponível em: https://journal.unj.ac.id/unj/index.php/jpepa/article/view/46189. Acesso em: 5 nov. 2024.