Febriansah, R. (2024) “THE ANALYSIS OF SERVICES MARKETING MIX ON STUDENTS’ DECISIONS IN CHOOSING UNIVERSITAS MUHAMMADIYAH SIDOARJO ”, JRMSI - Jurnal Riset Manajemen Sains Indonesia, 15(01), pp. 46–57. doi: 10.21009/JRMSI.015.1.05.