A Creation of Cassava Agrotourism Packages in Pasir Angin Village, Bogor District by Gunung Geulis Campsite
DOI:
https://doi.org/10.21009/melancong.101.02Keywords:
Gunung Geulis Campsite, Pasir Angin Village, Agrotourism, Tour Package Planning ProcedureAbstract
Tourism activities have become one of the necessities of human life to simply relieve boredom from daily routines. Due to the high demand, we can now easily find several travel agents offering various kinds of tourism products, one of which is Gunung Geulis Campsite. Gunung Geulis Campsite is an eco-resort located in Pasir Angin Village, Ciawi District, Bogor Regency, West Java. In this article, the author will discuss further the procedures implemented by Gunung Geulis Campsite in terms of creating tourism packages, especially cassava garden agrotourism packages. The selection of cassava garden agrotourism is the result of observations of potential tourism activities carried out around the Gunung Geulis Campsite area, namely Pasir Angin Village with a qualitative approach. In general, the stages or procedures of Gunung Geulis Campsite in creating a tourism program are as follows: 1) Market Identification, 2) Observation, 3) Discussion, 4) Design, 5) Budgeting, and 6) Marketing.
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