Optimizing Tourism Information Media Through An E-Booklet For Chinese Tourists At The Karaton Ngayogyakarta Hadiningrat
DOI:
https://doi.org/10.21009/melancong.901.01Keywords:
communicative translation method, cultural tourism, e-booklet, tourism informationAbstract
This study is motivated by the limited availability of Mandarin language information media at the Kedhaton Unit of the Karaton Ngayogyakarta Hadiningrat, which hinders effective information delivery to Chinese visitors. It aims to develop an e-booklet as a tourism information medium to improve visitors’ understanding of the site’s history, architecture, and cultural values. Data were collected through observation, interviews, documentation, and internet research. A communicative translation method was applied to ensure clarity and cultural appropriateness in the target language. The result is an e-booklet containing visitor maps, historical and architectural information, spatial functions, symbolic meanings, and vegetation descriptions, accessible via a QR code. The e-booklet helps address information gaps and enhances the effectiveness of tourism information delivery. It is recommended that multilingual digital media continue to be developed to support cultural tourism services.
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