Empowerment of BTPN Syariah Customers in the Development of Micro, Small and Medium Enterprises in Bogor Regency during the Industry 4.0 Era

Literature Study on BTPN Syariah Customers 2017-2022

Authors

  • Taufik Irwansyah Taufik Irwansyah Universitas Negeri Jakarta
  • Agus Wibowo Universitas Negeri Jakarta
  • Aditya Pratama Universitas Negeri Jakarta

DOI:

https://doi.org/10.21009/ISC-BEAM.011.54

Keywords:

BTPN Syariah, Micro and Medium Enterprises (MSMEs), Era industry 4.0, Empowerment, Capital

Abstract

This research aims to develop the business of BTPN Syariah customers in Bogor district, West Java and to take part in the operation of Small, Micro and Medium Enterprises (MSMEs) in the industrial era 4.0. through a theoretical study approach. This study elaborates several findings from previous researchers as a reference and explores the grounded theory of BTPN Syariah customer development. A qualitative research method with a literature study is carried out to obtain a research reference model in explaining the factors that influence the performance of BTPN Syariah customers in developing their business, capital and strategy. This study also provides suggestions for the development of factors in performance measurement, and variables that affect the performance of MSME entrepreneurs. The results of the study provide recommendations that work skills, digital literacy and economic literacy as a reference in developing MSMEs in the Industrial 4.0 era. MSME training by Bestee friends from BTPN Syariah is a mandatory and routine program to improve customer welfare because it is a successful work program and an indicator of economic growth. But there are very few performance evaluation programs and ongoing development.

References

Auliya, DH (2014).Kontribusi Program TUR (Tunas Usaha Rakyat) dalam Pemberdayaan Ekonomi Komunitas Perempuan Miskin di Perdesaan (Studi Kasus pada BTPN Syariah Cabang Taraju, Tasikmalaya, Jawa Barat).
Evinia, A. K. (2023). Analisis Hukum Islam Terkait Sistem Hasil Pemberdayaan Perempuan di BTPN Syariah Cabang Bandar Lampung (Studi Pada BTPN Syariah Bandar Lampung) (Disertasi Doktor, UIN Raden Intan Lampung).
Maya Retno Safitri, E. (2018).Upaya Masyarakat Berbasis Gender (Studi Kasus Program Pendanaan TUR di BTPN Syariah Cabang Dwikora Gunung Agung Tulang Bawang Barat Tahun 2016) (Disertasi Doktor, IAIN Metro).
Munira, MA (2019).Strategi Pemasaran dan Pemanfaatan Produk Pembiayaan Mikro Murabahah dalam Pemberdayaan Ekonomi Masyarakat (Studi pada Bank BTPN Syariah Area Banda Aceh dan Aceh Besar).At-Tasyri': Jurnal Ilmiah Prodimuamalah, 143-161.
Widia, R. (2022).Implementasi Program Pendanaan Eksakta BTPN Syariah dalam Rangka Pemberdayaan Ekonomi Perempuan (Studi Kasus pada Masyarakat Sasaran di Kreo Selatan, Kota Tangerang, Banten) (Disertasi Doktor, Fakultas Agama Islam, Universitas Muhammadiyah Jakarta)

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Published

2024-02-23

How to Cite

Taufik Irwansyah, T. I., Wibowo, A. ., & Pratama, A. . (2024). Empowerment of BTPN Syariah Customers in the Development of Micro, Small and Medium Enterprises in Bogor Regency during the Industry 4.0 Era: Literature Study on BTPN Syariah Customers 2017-2022. International Student Conference on Business, Education, Economics, Accounting, and Management (ISC-BEAM), 1(1), 767–777. https://doi.org/10.21009/ISC-BEAM.011.54

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