PENGARUH KOMUNIKASI INTERPERSONAL, PENGETAHUAN TENTANG LINGKUNGAN DAN MOTIVASI PENINGKATAN PENDAPATAN TERHADAP PARTISIPASI DALAM PELESTARIAN LINGKUNGAN WISATA

Abstract

The objective of this research is to know the effect of level interpersonal communication,
enviromental knowledge and motivation increasing income which participation people in eternal a tour. The
research is done by using survey method to 80 respondents are inhabitants around Danau Toba from 2 (two)
district; Simalungun and Samosir, North Sumatera.
The results this research are : 1. There is direct effect of interpersonal communication to people’s
motivation increasing income; 2. There is direct effect of enviromental knowledge to people’s motivation
increasing income; 3. There is direct effect of interpersonal communication to people’s participation in
eternal a tour; 4. There is direct effect of environmental knowledge to people’s participation in eternal a
tor; 5. There is direct effect of people’s motivation increasing income to people’s participation in eternal a
tour.
Results of this research give implication that people’s participation to eternal a tour is highly
determined by interpersonal communication, environmental knowledge, and motivation increasing income.