The The Relationship between the Media Agenda and the Public Agenda on the Electability of Presidential Candidates
DOI:
https://doi.org/10.21009/COMM.032.02Kata Kunci:
Agenda setting; Solopos.com; 2024 ElectionAbstrak
Facing the 2024 election, two big figures have emerged who have been nominated as Indonesian presidential candidates for the 202-2029 period, namely Anies Bawesdan from the Nasdem Party and Ganjar Pranowo from PDIP. These two figures then became targets of the media by sharing information and activities carried out. Every report in the mass media is essentially a construction of events by the mass media based on the reality that occurred. The ability to construct this discourse will have a major influence on the opinions, decision making and political attitudes of readers. By understanding the work of media reality construction, people will be wise and appropriate in utilizing any information from the mass media. Solopos.com's media agenda setting regarding the two presidential candidates Anies Bawesdan and Ganjar Pranowo certainly greatly influences the level of electability of readers, especially among FISH Univet Bantara students who were respondents to this research. This research aims to determine the influence of the Solopos.com media agenda setting on the electability level of students in the candidacy of Anies Bawesdan and Ganjar Pranowo in the 2024 election and to analyze the influence of the public agenda on the electability level of students in the candidacy of Anies Bawesdan and Ganjar Pranowo in the 2024 election. The method used is a quantitative research approach. Data collection techniques use questionnaires, observation, documentation. Data is measured using a Linkert scale with a range of 5 options. Statistical analysis uses multiple linear regression analysis techniques. The respondents of this research are students of the Communication Science Study Program, Even Semester, Academic Year 2022-2023. The research results show that there is a relationship between the Solopos.com media agenda and the public agenda regarding the electability of presidential candidates. The political situation leading up to the 2024 election is an important moment for the Solopos.com media which is directly or indirectly participating in branding candidates Anies Bawesdan and Ganjar Pranowo as presidential candidates.
Referensi
Abidin, S. Z. A. (2013). Popularitas atau Elektabilitas? detikNews Kolom Senin, 07 Januari 2013. https://news.detik.com/kolom/d-2134761/popularitas-atau-elektabilitas-
Amalia, S. D. dan E. D. C. (2022). Clicktivism Dan Pengaturan Kampanye Pemilu Melalui Media Sosial. Journal Soedirmn Law Reviewer., 4(4).
Bharad, A., Harrison, R. W., Kinsey, J., Degeneffe, D., & Ferreira, G. (2010). Analysis of Media Agenda Setting Effects on Customer Confidence in the Safety of the U.S. Food System. AGEcon Search.
Christiany, J. (2019). Agenda Setting Penyebaran Hoaks di Media Sosial. Jurnal Penelitian Komunikasi, 22(2), 156–168. http://bppkibandung.id/index.php/jpk
Effendy, O. U. (2003). Ilmu Komunikasi Teori dan Praktek. Remaja Rosdakarya.
Efriani, W. (2020). Pengaruh Media Sosial Terhadap Perilaku Memilih Pada Pemilihan Presiden 2019 Di Kota Lubuk Linggau. Jurnal Mahasiswa Ilmu Administrasi Publik (JMIAP), 2(2), 70–79.
Gulati, G. J. (2015). Liputan Berita dan Kampanye Politik. Dalam Handbook Komunikasi Politik, oleh Lynda Lee Kaid. Nusa Media.
Haryanto. (2003). Metode Penelitian Komunikasi: Agenda Setting. FISIP Program Studi Komunikasi Massa UNS.
Herdiansah, A. G. (2017). Politisasi Identitas dalam Kompetisi Pemilu di Indonesia Pasca 2014. Jurnal Bawaslu, 3(2), 169–183., 3(2, 169–183).
Hoewe Jennifer, C. P. (2020). “The Power of Media in Shaping Political Attitudes. ” Elsevier Journal, 34. https://www.sciencedirect.com/science/article/abs/pii/S2352154619301159
Ismaya, L., & Sugiyantica, R. (2014). Kampanye Hitam Di Jejaring Sosial Dalam Pemilihan Umum Presiden Dan Wakil Presiden 2014 Sebagai Sebuah Kejahatan Mayantara Dan Pencemaran Nama Baik Dalam Kitab Undang- Undang Hukum Pidana ( Kuhp ) Dan Undang-Undang Nomor 11 Tahun. Jurnal Hukum Pidana Dan Penanggulangan Kejahatan, 2(3), 238–245. Retrieved from. http://journal.fh.unsoed.ac.id/index.php/SLR/article/view/222/196
Kim, H., Kim, Y., & Lee, D. (2020). Understanding the Role of Social Media in Political Participation: Integrating Political Knowledge and Bridging Social Capital From the Social Cognitive Approach. International Journal of Communication, 14(1), 4803–4824., 14(1,4803-4824).
Lim, M. (2017). Freedom to hate: social media, algorithmic enclaves, and the rise of tribal nationalism in Indonesia. Critical Journal of Asian Studies, 49(3), 411–427. https://www.tandfonline.com/doi/abs/10.1080/14672715.2017.1341188
Mariyana Ricky P.D. (2023, April 21). “PDIP Umumkan Ganjar Pranowo sebagai Capres saat Elektabilitas Anjlok.” Solopos, 21 April 2023. https://www.solopos.com/pdip-umumkan-ganjar-pranowo-sebagai-capres-saat-elektabilitas-anjlok-1605882.
Martaon, A. T. (2022). “Ditetapkan sebagai Capres Nasdem, Anes: Bismillah Kami Terima dan iSap Menjalani. Media Indonesia,.” Media Indonesia, 3 Oktober 2022.
Maybi Prabowo, I. (2016). Trending Topics Vs Agenda-Setting: Pengaruh Trending Topics Politik sebagai Reversed Agenda-Setting dan Haluan Politik Pemilik Terhadap Berita Politik di Televisi. Jurnal Komunikasi Indonesia, V(1), 9–13. http://journal.ui.ac.id/index.php/jkmi/article/view/8895
Mustofa, A. (2013). “Etika Pemberitaan Partai Politik di Televisi (Kasus Pemberitaan Partai Demokrat di Metro TV dan TV One).” Jurnal Komunikasi Makna, 3(1), 15–24. http://jurnal.unissula.ac.id/index.php/makna/article/view/112%0A%0A
Nina, N. (2018). Pengaruh Penggunaan Media Sosial Terhadap Perilaku Memilih Pemilih Pemula Kota Padang Pada Pemilihan Kepala Daerah Kota Padang Tahun 2018. Jurnal Demokrasi dan Politik Lokal (JPL)., 1(2, Oktober 2018). http://jdpl.fisip.unand.ac.id/index.php/jdpl/article/view/66
Priyono. (2014). Media Sosial Alat Gerakan Sipil. Public Virtue Institute.
Radiansyah, R. (2019). Konsumerisme Hingga Hiper-Realistik Politik di Ruang Publik Baru Era Cyberspace (Antara Kemuduruan atau Kemajuan Bagi Pembangunan Negara Indonesia yang Demokratis). Jurnal Jisipol, 3(2), 30–47. https://ejournal.unibba.ac.id/index.php/jisipol/article/view/116
Riduwan dan Sunarto. (2009). Pengantar Statistik untuk Penelitian: Pendidikan, Sosial, Komunikasi, Ekonomi dan Bisnis,. Alfabeta.
Ritonga, E. Y. (2018). Teori Agenda Setting dalam Ilmu Komunikasi. Jurnal Simbolika, 4 (1) Apri(1). https://ojs.uma.ac.id/index.php/simbolika/article/view/1460
Silalahi, U. (2009). Metode Penelitian Sosial. PT Refika Aditama.
Sugiyono. (2012). Metode Penelitian Kuantitatif, Kualitatif dan R&D. Alfabeta.
Suhendra, A. (2012). Senjata Baru Dalam Ruang Politik: Konstruksi Sosial Penggunaan Jejaring Sosial Daring dalam Pemilihan Kepala Daerah DKI Jakarta 2012.
Tapsell, R. (2017). Media Power in Indonesia:Oligarchs, Citizens, and the Digital Revolution. Rowman & Littlefield.
Venus. (2009). Manajemen Kampanye. Sembiosa Rekatama Media.
Wahyuni, W. 2022. (2022). Makna Elektabilitas dalam Politik. Hukum Online.com, 8 Desember 2022.
Unduhan
Diterbitkan
Cara Mengutip
Terbitan
Bagian
Lisensi
Authors who publish with this Journal agree to the following terms:
- Author retain copyright and grant the journal right of first publication with the work simultaneously licensed under a creative commons attribution licensethat allow others to share the work within an acknowledgement of the work’s authorship and initial publication of this journal.
- Authors are able to enter into separate, additional contractual arrangementfor the non-exclusive distribution of the journal’s published version of the work (e.g. acknowledgement of its initial publication in this journal).
- Authors are permitted and encouraged to post their work online(e.g. in institutional repositories or on their websites) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published works.
Users/public use of this website will be licensed to CC BY
